George, thanks for taking the time to reply.

I do understand that calling Wolfram Language from other applications is available, but would only do so if there was something I couldn't do easier elsewhere. For the vast majority of things this advanced need does not exist.

My hope for Wolfram Language was primarily based on Stephen's November 13, 2013 post "Something Very Big Is Coming: Our Most Important Technology Project Yet." In rereading it I still think what is being implied is an actual ability to easily create, deploy, and sell a cohesive integrated product. If not, where is the jump from what already existed in Mathematica,

As far as licensing cost, if a need exists that can't be solved elsewhere more easily then the savings will (or probably will) be overlooked as a roadblock. The problem is that for most problems it is not 'needed'.

As far as CDFs, I looked into them when they first came out and think they were a step in the right direction but didn't seem (as far as I can tell) to have progressed. In fact, there has been a lot of question as to their future in this community.

I did not write this to complain, but to hopefully see what I am perhaps missing. I don't 'need' to write anything in Wolfram Language but have used Mathematica for a long time and know it is quite unique and does a lot of things and usually using very little code.