i have been reading every report of the announcement of the Wolfram Language made in 11/13/13 Stephen Wolfram's blog and i have yet to find a single one that understands that there IS a Wolfram Language, completely apart form Mathematica (and of course, there is in absolutely NO understanding of how the langage works). While ignorance is what one expects from pundits  and reporters in general, i am concerned that unless there is a truly stand-alone app of WL, independent of the rest of the 'Wolfram System' the language will be lost to the programming community even though it is clearly superior to many other programming language paradigms. that would be their loss.